Feature Friday Flashback: Looking Glass Foundation for Eating Disorders
Welcome to Friday’s Feature Flashback – case studies of some of our favourite projects from the past. This week we’re profiling an informational video that we created for the Looking Glass Foundation for...
Feature Friday Flashback: Sherrice Kirby of greatlife designs
Welcome to Feature Friday Flashback – case studies of some of our favourite projects from the past. This week we’re profiling the launch video of an e-learning course we shot for Sherrice Kirby’s year-long...
What’s YOUR Creative Code? The Key to a Compelling Personal Brand
Personal branding is easily one of the most misunderstood practices of marketing, largely because of its association with corporate branding. If I had to choose my personal favourite module or...
4 Pitfalls to an Authentic Voice
Ten years ago, I decided to write a blog. Since I’d been ghostwriting for CEOs for years, I thought it would be a breeze. I had a bank of topics...
What Is ‘Personal Branding’ Anyway?!
In times of change, people often turn inward and question ‘who am I, what do I care about, and how do I want to express myself in this world?’ Personal...
Personal Branding 101 – Addressing Blind Spots
This is an excerpt from an article I wrote for Janet Spangler of Image Awareness, an image consulting company based outside of Seattle. In the last Image Awareness News, we introduced...
Speakers Camp – Lights, Camera, ACTION!!
What’s the number one reason business people don’t use video to promote their message? FEAR!! Fear of not knowing enough, fear of doing it wrong, and fear of spending a...
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